Brands and Bloggers

If you’re new to travel blogging, working with brands or are a brand that’s new to working with travel bloggers, it can be really overwhelming. As with anything new, you’ll learn a lot as you go along and have a range of good and bad experiences, slowly refining your processes over time and learning how […]

When I first started working with brands, I had no clue what made for a successful working relationship. Through a lot of trial and error, varied experiences, working with brands and PR or marketing agencies of all shapes and sizes I’ve learned a great brief makes all the difference! If you’re a brand or agency thinking of […]

From the outside looking in, the life of a travel blogger can seem quite glamorous – especially when perusing perfect photos posted on social media. But one of the biggest challenges I face is making money. It can be really hard to turn down unpaid work when it’s presented because you know if you say […]

While influencer marketing is becoming more and more popular, it can be a little unclear exactly how brands can work with bloggers, influencers and creators. If you’re a huge brand with a massive budget and access to PR gurus, figuring it all out can be easy. If your resources aren’t quite as grand, figuring out the different […]

For brands of all shapes and sizes, there are many benefits of working with bloggers, influencers and creators (I’ll just refer to us collectively as creators from this point on). If you missed my last post, you should read, ‘This is why brands really need to work with bloggers.’ While the benefits are clear, the […]

Since leaving our jobs and making Little Grey Box our full-time gig, both Matt and I have learned a LOT about the world of influencer marketing. A little while ago I started sharing what we’ve learned, putting together guides for newbie bloggers and creatives. I guess I kind of assumed everyone knew about influencer marketing, […]